Advice for other small businesses
I’d say don’t rush into anything – look at what you actually need an EPOSsoftware to do and research what’s out there because there are a lot of systems
which are very similar.
The Lolly system is like some of the others, but it’s got a couple of things
that pop out. It can be a standalone unit, it doesn’t have to connect to a
wider system. The tills operate for eight hours without any power in them so
there’s no interruption in service.
We’ve been using them for two years, running into our third now.
Lolly would be a good match whatever size we grew to. We’d look at adding
more systems and a battery-operated system. Having internet available is
important as we do a lot of our work in fields.
Case Study: Jake Hardy – owner of Number Six
Jake Hardy owns London-based men’s fashion retailer, Number Six. He
says that his Vend POS system is like having an extra pair of hands in-store.
Fitting an EPoS system was pretty much the first thing I did when I took
over the business in 2013. The previous owner wasn’t that tech savvy and had
been tracking all the stock on an Excel spreadsheet – who knows how accurate
that was and how many hours a week he was wasting with it.
It was immediately obvious the amount of time and effort we’d be saving if
we automated everything and used an EPoS system. My previous experience was
also in e-commerce, so I’d seen the first-hand benefits
that retail technology could have when it came to time savings and sales
insights.
Stock, integration, affordability
We were using Magento for our e-commerce at the time, and we needed to make
sure we wouldn’t be losing any stock between the selling terminals. We also
needed something that could provide an insightful overview of all of our stock,
so we could see what we had to work with and effectively plan our in-store
sales strategy.
There are quite a few options out there so it’s worth knowing exactly what
you’ll need from your EPoS before you start looking. For us, we knew that we
needed a system that would integrate well with other software and services.
And we obviously needed something that was affordable, which led us down the
monthly subscription path. Vend starts from £49 a month and can be run on an
existing iPad or laptop.
Vend has been great on many levels, and in some ways, it has acted like an
additional full-time employee at the store.
The biggest advantage of the platform has been its sales reporting and
analytics. Vend tracks every sale in real time, which allows us to view overall
sales throughout the day or week. From here we can identify what is selling
well and what isn’t and tweak our stock accordingly, helping us to make sure
the shop floor is working to its full potential.
Helping a growing business
Since we fitted the system five years ago it has continued to serve us well,
growing and adapting with us. There are constant software updates that add in
extra functionality. For example, Vend recently introduced an AI assistant
called Dott, that now gives us recommendations on what we could be doing
differently to maximise sales.
The system is also fully scalable, meaning we can effortlessly load up new
tills if we need, so we’ll never outgrow it. We recently set up a sister store
called 101 Studio, and we knew from the start we’d be using Vend.
“Vend has been great on many levels, and in some ways, it has acted like an
additional full-time employee at the store”
As with Number Six five years beforehand, the set up was super
straightforward and we were up and running and ready to get selling in no time.
Jasmyn Philippa Hunter – e-commerce and operations at Time and Tide
Time and Tide sell household décor with a relaxed feel. Jasmyn
Philippa Hunter tells of how her Intelligent Retail POS system helps her keep
track of her stock which, in turn, makes her feel more relaxed.
Testimonials were important when we were looking at POS systems. Heavy
consideration was also put in to the features and benefits of each and how they
performed in the retail marketplace.
Important factors such as access to support services, reporting, set-up,
whether there was limitation on product creation as well as ease of
use/navigation ultimately led to our decision.
At that point, Intelligent Retail had won a number of awards including Best
SME Retailer and Best Supply Chain Integration.
Taking stock of what we have
From the head office, stores can have different minimum/maximum quantities a
well as individual pricing on items to account for regional variation –
for a company such as us, who have several stores, this is a useful tool
to have in our armoury.
The import wizard also makes adding products simple with over 2000 products
input in one go while images are formatted to size.
Reporting in Excel or PDF format from replenishment to goods received and
sales reports, there is a wealth of reporting at your disposal with the option
of re-ordering through purchase order function all controlled within head
office.
Live stock by line has been a huge transformation for a company operating in
several locations, meaning that regardless of location, all stores are selling
items at the correct price as well as having the ability to sell from another
location so as to secure the customer purchase.
Obviously, hand in hand with this comes greater stock control, meaning less
money tied up in excess stock.
Finally, ease of use and navigation applied to every aspect, from order to
set-up of products to shop floor selling. Our employees are ages from 17 to
50+, and as such it was imperative that staff were able to work the till and
feel confident and comfortable while doing so.
This was our biggest challenge. At roll-out, we were given insightful
and thorough training to guide us through each scenario that could be faced. I
would say this is an ongoing project that has brought our team closer together,
with staff able to support one another.
Rolling out to new stores
Since then, we have seamlessly rolled the system out to each new store we
open, with shop floor staff as well as the management team finding it an
invaluable tool which gives an accurate daily picture of the business which,
when used to its full potential, can see a positive impact on not only customer
service, but also profit.
We have enjoyed using the platform so much, that we also opted to take
advantage of the interface to website function, and recently launched a
brand-new website through our EPoS company.
We are able to manage all aspects of the product portfolio from one simple
area, saving us money by providing centralised stock control, reporting,
product management, fulfilment and finances. As a result, we are able to
deliver a consistent, high quality service to our customers while selling more
than ever before.
Price-wise, it would have been an approximate £25,000 project at the time
for five stores, with ongoing licence costs as well as website costs and
additional licence fees as more stores opened.
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